Google You: Tracking Your Digital Footprint
Have you every really grasped the vastness of the internet? It’s massive! The only thing I can compare it to is the vast reach of space. Did you know there are over 150,000 new websites launched EVERY. SINGLE. DAY? There is so much information out there that your brand’s digital footprint is as lost as a needle in a haystack the size of our galaxy! But all that matters is that your brand is making an impact on the audience you need it to. So with that amount of content how do you know where you stand? The...
Read MoreWomen are Kicking @$$ in Business and Taking Names
I read some stats today that blew me away. You know I love women and I’m ALWAYS rooting for female business owners to step up their game and make the world stop and stare. Well we are. Women are set up to succeed. This is a bold statement, but, women are natural born creators, nurturers, and power-houses. We are fully equipped with all the goods to take on the business world, most just need to embrace it and hone in on your skills. Did you know 187-million women worldwide are currently starting or...
Read MoreWhy Confidence is KEY for a Female Business Owner
Seems obvious? OR maybe not so much? Let me ‘splain myself. I like to think I have this unique mix match of professional qualities; I am a THERAPIST, but also a businesswoman and entrepreneur (a fierce one- if I do say so myself!). But what this allows me to do is see the humanistic side of being a business owner, a marketer, and… a female. “O.M.G I am SO fat! No clothes look good on me!” “I wish I looked that good ::cue envious stare::” “I’ll never get a boyfriend, get married, or have a...
Read MoreThe Times They Are A-Changin’
“Come gather ‘round people wherever you roam and admit that the waters around you have grown.” Dylan wrote this song in September, 1963 as a deliberate attempt to create an anthem of change for the moment. While these lyrics ring true for the political movements of the 60’s and 70’s, they also ring true for the digital revolution today. When Facebook was launched only 15% worldwide were using the internet. As of March of this year the numbers rose to 32.7%. By 2020 we will see more than 70% of the worlds...
Read MoreUnplug and Uncork
By Sarah Sendlbeck, Chief Visionary and The Mrs The Monday-Friday blues got you down? The day-to-day grind can certainly be tedious and, at times, run you ragged. Sometimes I feel like we are submerged in culture that is in a permanent “plugged-in” state. We are constantly connected via our phones, computers, tablets, and devices. It’s exhausting, no? Have you ever felt that phantom vibration thinking your phone buzzed? Or, feel yourself getting anxious because you are unable to check your phone? It’s time...
Read MoreWhen Digital Doesnt Work
You will always find us with a book in our hand. It is what makes us who we are. My philosophy is that every book allows us to experience something new and expand our knowledge. It doesn’t matter if it is a business book, a book on wine, or even a biography. I can learn something from each book and use those ideas to help our clients. While I own and love my iPad, it hasn’t stopped me from taking weekly (or daily) trips to Barnes and Noble. Digital readers aren’t cutting it for me. There are a few issues...
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